My husband is really prone to blisters when running or going on lengthy walks and hikes. These socks genuinely have helped keep his feet comfortable and protected, just with a hefty price tag. The lack of inner stitching means theres less opportunity for rubbing. So that, plus the cushion at the top of the heel have been really helpful. He says they're very comfortable. We ordered the white socks. The look of them is pretty basic. They're not overly aesthetic, but comfort certainly wins over fashion on an item you can't see with a shoe on.We received a pack of three sets. I looked on the listing and it actually doesn't mention how many socks you're ordering. So it might be helpful for the seller to make that a little clearer.